Carter Hostelley
Burlingame, CA (USA)
Role(s):
Founder/Owner/Principal
Leadtail
Find More Startups
Startup
Location:
Burlingame
Industry:
Internet
Year Founded:
2007
Number Employees:
1-10 people
Description:
LeadTail is like: "shopping comparison for online advertising" in that we make it easy to search, compare, and buy online advertising.
We are building a comprehensive advertising database with information on hundreds of ad networks and thousands of websites that offer online advertising opportunities to marketers. This database will contain the information a marketer needs to make the right purchasing decision, and will be easy to search based on keywords related to
their target audience.
The way our service works is simple: a marketer comes to our site, searches our database, and compares ad publishers from the search results. And when a marketer is ready to buy, they'll be able to place their order with LeadTail. We'll then contact the ad publisher on the marketer's behalf to negotiate their order and get their ad campaign up and running.
We'll generate revenue by selling "pay per click" advertising to ad networks and publishers that want to reach marketers when they're shopping for online advertising. We'll also make agency commissions for handling the ad buying orders of our customers.
We have just launched our public-beta site with a searchable database of over 1,200 ad networks and publishers. You can visit our site at: (URL removed)
Founder/Owner/Principal
Leadtail
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Service Provider
Location:
Burlingame
Description:
Leadtail makes it easy for marketers to search, compare, and buy online advertising. Marketers can search our online advertising database to find out where they should advertise online. It's free and just takes seconds!
Services Provided:
- Marketing/Advertising