Tasha Bomar
Sebring, FL (USA)
Role(s):
Founder/Owner/Principal
Bake
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Startup
Location:
Sebring
Industry:
Food Service/Restaurant
Year Founded:
2010
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
Not Incorporated
Description:
Business Description and Vision:
Bake is a start-up retail bakery establishment located in the mid-Florida region. We plan to offer baked goods made from scratch, using the freshest ingredients and healthy baking techniques, at a competitive price to meet the demand of lower-to middle-income local market area residents and tourists.
We expect to catch the interest of a regular loyal customer base with our broad variety of baked goods. We plan to build a strong market position in our town, due to the mild competitive climate in the area. We aim to be a cornerstone in the community, creating a neighborhood atmosphere where patrons feel comfortable and become instant regulars.
Currently, Bake is a sole proprietorship seeking seed money. Incorporation will be decided at a later date as investors are secured.
Key Company Principles:
- Dedication to the finest quality ingredients and a "make it happen no matter what" customer service.
-Ongoing employee education and recognition programs
-Consistently giving back to the local community
Definition of the Market:
The retail baking industry is an ever-growing industry that is constantly changing due to consumers' health needs and wants. The outlook is bright and there is a consistent opportunity to grow this business around current consumers. Over the past three years, the industry has shown strong growth at approximately 11% constant annual growth.
The specific need our business will satisfy is the need for quick, efficient service, and outstanding quality products at a competitive price. As well as providing products that satisfy the ever-changing consumers' dietary needs.
Description of Products and Services:
Bake offers a large selection of baked goods and a variety of refreshments. We have a growing menu of special dietary need-based items to offer as well. We can accommodate small birthday get-togethers as well as extravagant wedding affairs by catering to their cake or high-end desert needs. We also plan to offer free wi-fi for patrons who wish to study, complete homework projects, or simply relax and surf the web.
Our product pricing is determined by a combination of food cost and competitor pricing. We aim to serve our customers the best quality product at a price they can feel good about, while still keeping food costs low and growing our profits.
Our products are competitive by offering a broad variety of specialty and expected bakery items. Our service is top-notch by guaranteeing our products and providing exceptional customer service.