Justin Wrubel
Pasadena, CA (USA)
Role(s):
Founder/Owner/Principal
Deca
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Startup
Location:
Pasadena
Industry:
Other
Year Founded:
2022
Number Employees:
1-10 people
Business Stage:
Growth (not profitable)
Entity Type:
"C" Corporation
Description:
With temperatures rising around the world, demand for cooling and ventilation is increasing dramatically. With that come a lot of problems and threatens to add to our existing global climate problems. Cooling can use as much as 50% of a buildings energy but it only recycles the air inside the building, it doesn’t ventilate or filter the air, it just moves around the old air containing dust, germs, animal hair, etc.
No one else in the world cares as much about innovating in this space as us. We are developing a HVAC system for commercial businesses and real estate developers that combines carbon capture technology.
With the CO2 we capture through our customized ventilation systems we can reuse that CO2 to create carbon-based fuels and products, sort of a reverse refining process. Since we are able to efficiently generate and store our own clean energy, we can create an effective circular carbon economy. It is estimated that a circular carbon economy would be worth trillions globally. This has an added benefit of extending fossil reserves and keeping energy prices stable.