Mark Kayton
Beverly Hills, CA (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
HER
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Startup
Location:
Hollywood
Industry:
Wholesale
Year Founded:
2004
Number Employees:
10-50 people
Business Stage:
Growth (profitable)
Entity Type:
Limited Liability Company
Description:
HER (healthy energy revitalize), a premium line of active lifestyle beverages, is pleased to announce beginning in April, HER will be available at Safeway stores throughout California. This increase in distribution marks a milestone for a company whose brand has received rave reviews and tremendous customer loyalty at retailers such as Albertsons, Nugget, Gelsons, Scolari's, Bashas', Food 4 Less, Long's Drug and other fine retailers, yoga studios, gyms, hair salons and clothing boutiques.
Last year was a huge milestone for HER having achieved full distribution with tier 1 distributors (including Coca Cola, Anheuser Busch, Harlambos and Miller/Coors) throughout CA, AZ, NV, MN, WI and retail chain presence in Albertsons, Nugget Markets, Gelsons, Bashas’, Scolari’s etc where we’re exceeding industry averages. We have pending deals with Safeway, Vons, Pavilions and others which will add several thousand stores to our store count. We are very much in the ramp up phase of the company with new retailers coming on board weekly and sales growth increasing month over month at an astronomical rate. The key to successful beverage companies is proof of concept which occurs when a brand achieves tier 1 distribution with major retailers and better than industry average turn rate. HER with its tier 1 distribution partners and major retailers currently has a turn rate which exceeds the industry average and has proven its viability in 37 states with differing demographics.