Angus Murray
Ventura, CA (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
Foxys Frozen Yogurt Altijira Murray Products LLC
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Startup
Location:
Ventura
Industry:
Retail/Clothing
Year Founded:
2011
Number Employees:
1-10 people
Business Stage:
Growth (profitable)
Entity Type:
Limited Liability Company
Description:
We manufacture and distribute award winning Foxy's Pash frozen yogurt pints, and private label icecream.
Growth stage. Bootstrapped by current owner operators, with the support of owner #2's advertising agency.
Product available in Walmart, Wholefoods, Albertsons, Gelson's, Pepperidge Farms, Fresh and Easy, about 50 independent stores and Bed Bath & Beyond's new Gourmet Deli, we're lean and mean. We have distribution through UNFI, DPI and Unified Grocers Market Center.
We're backed by the California Milk Board's marketing campaigns, and are aggressively pushing into freezer sections coast to coast. We have 3000 stores as sales qualified leads, and 40,000 stores we're able to contact through our salesforce.
We're seeking investment to build an expert team, support our COGS, generate loyalty from customers by investing in demos and advertising + pay for slotting fees to large retailers and increase our margins.