Cedric Williams
Denver, CO (USA)
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A Little Off The Top
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Startup
Location:
Denver
Industry:
Retail/Clothing
Year Founded:
2007
Number Employees:
10-50 people
Description:
1. Executive Summary
A Little Off the Top is ready to begin franchising an exciting and innovative niche in the
men's grooming and health industry. This market has been growing in the last decade with men taking more interest in their grooming and health needs. The Company's Three operating men’s salons and spas have shown that there is incredible profit potential in the part of the market that has generally been underserved, the men’s hair and wellness industry. A Little Off the Top has found that a full service hair and wellness spa serving the 150 million men in America is less vulnerable to major fluctuations in any economy. The Company just opened its third Company owned unit and has completed the first phase of preparation for franchise offerings on a national basis.
1.1 Business Opportunity
There is a large untapped market for a men’s only salon and spa in the hair and wellness industry that currently generates 50 billion dollars a year. A Little Off the Top is far out in front of any competitor, by providing a male specific atmosphere, where licensed stylists, estheticians and professional masseurs dressed in fun sexy attire cater to every need of our clients. The full array of services tailored to benefit all facets of men's personal hygiene leaves no stone unturned in our service fit for a king. By understanding and providing personal service to the men's market and leveraging inherent motivations for selection and purchasing, many of the uncertainties of opening a service oriented enterprise are eliminated. Our staff is acutely in tune with individual requirements of each client and to provide personal attention, while at the same time deliver services in a time frame that is profitable.