Zeevi Fisher
Zurit (ISR)
Role(s):
Other
Imagination Apps
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Startup
Location:
Zurit
Industry:
Technology/Web
Year Founded:
2013
Number Employees:
1-10 people
Business Stage:
Growth (profitable)
Entity Type:
Not Incorporated
Description:
Imagination Apps
Application development for Smartphones and Tablets
Imagination Apps aim to develop applications which will be : New,Challenging
Innovative, Interesting, Creative, Joyful and Useful
Areas of development include applications in various fields such as: Games
Entertainment, Music, Photography and Social Networking
The development process
The development process started in detailed planning, while examining the global apps market.
Imagination Apps work with a production team that includes talented people who specialize in a variety of fields: designers, 3D artists, concept artists, animators, programmers, sound design specialists and quality assurance experts.
The Phoenix Bird App
• Imagination Apps has developed the Phoenix Bird smart phone application which is a beautifully designed 3D flying game where you guide the Phoenix through 70 unique levels in seven beautiful fully 3D worlds. The app is designed for both iPhone and iPad .
• To date, the application has been downloaded 20,000 times and has a usage base of 10,000 users (according to Apple’s Game Center) without having a marketing budget. With a Suitable marketing budget , Imagination Apps plans to market this application in Apple app stores around the world and reach the top 25 list in each country .
Business Model
Free game version marketed only partial, as for downloading the full version has to be paid.
Also, within the game there is an in-app store where you can purchase gems for the benefit of those and other improvements that help with the game progress .
This model proved the most successful model in games applications.
Plans for the future
We are looking for an investment for the benefit of :
1 - Massive mobile marketing .
2 - Game development for the Google Android operating system, and other platforms.
3 - Development of new applications.