Theresa Pachesny
Traverse City, MI (USA)
Role(s):
Valkyrie Publishing
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Startup
Location:
Traverse City
Industry:
Printing
Description:
Valkyrie Publishing is a new old concept of publishing quality books. Most of the newer publishing houses have backed away from the hard work it takes to make books successful. By cutting corners in the quality of editing and fully supporting each book with promotional campaigns, they chose to make the quick buck instead of producing a superior product. Valkyrie Publishing's goal is to return to a partnership between author and publisher in order to make each book the best it can be by both taking equal responsibility for editing and promotions. Neither one should be solely responsible. In addition, Valkyrie Publishing will use all its resources to make quality books for the best value. Although online shopping is increasing, eighty per cent of all books sales are made in brick and