Shawn Mahaffey
Wellsville, KS (USA)
Role(s):
Founder/Owner/Principal
Field & Fin Marketing Group DBA Whitetail Authority
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Startup
Location:
Wellsville
Industry:
Retail/Clothing
Year Founded:
2008
Number Employees:
1-10 people
Business Stage:
Growth (profitable)
Entity Type:
Limited Liability Company
Description:
Whitetail Authority is a 2.5 yr old company and an online retail hunting store. Our first 2 years were profitable and 2010 grew by over 700% over 2009. In the course of 2010 we developed a new retail program (not online) that is growing by leaps and bounds. This model has been successful in other retail industries but has never been done in the hunting industry. Our testing in the fall of 2010 has proven extrememley positive. Our growth projections are through the roof. We have actually had to pull the reigns in as we are understaffed at this point. ROI for our investors will fall in the 18-24 month range. We are seeking the growth capitol needed to get the program kicked off for 2011.