Roger Herd

Atlanta, GA (USA)
Role(s):
Founder/Owner/Principal

DaDealeo

Location: Atlanta
Industry: Telecommunications
Year Founded: 2010
Number Employees: 1-10 people
Business Stage: Creation/Idea
Entity Type: Not Incorporated
Description: DaDealeo provides a platform for mobile cell users, private and corporate to stream live Video On Demand (VOD) to other mobile cell users or a web based portal with very little latency. Using a free subscription to the DaDealeo web portal users can stream live video from a supported cell phone or web camera to thousands of opted-in followers simultaneously as they watch on their own cell phone or via the web portal. Imagine a cell application that allows a user to opt-in to follow the live broadcasts of a Libyan Rebel during a demonstration or battle as it happens – Live! Or see a Tsunami landing on shore as it happens. DaDealeo allows a user to create their own broadcast channel and provides followers with an opt-in service that notifies them of a live feed via cell phone, SMS or email and allows followers a one-touch tune-in application via mobile device or web-based portal. Thousands of followers can access and watch a live feed on various cell phone models with very little latency and the video can be stored on servers for future use. Whether you are amateur paparazzi following the latest on your favorite star, a news hound looking to be the first on the scene of breaking news or a sports enthusiast following snowboarder Matt White on his newest conquest, you can broadcast YOU around the world. DaDealeo takes Social Networking to the next level by providing real-time information, video and feedback. As an advertising delivery medium, DaDealeo allows for targeting of specific product via subscriber opt-in and key-word use. For example; if you are opting-in to follow a feed that focuses on snowboarder Matt White, snow board manufacturers and snow board clothing manufacturers can incorporate banner ads, text message marketing and short video commercials. In a recent (URL removed) article Stephen R. McDaniel, associate professor of sports marketing and consumer psychology at the University of Maryland stated β€œIt’s all about selling eyeballs, and mobile brings it down to the individual level β€œ. DaDealeo seeks start-up funding in the amount of 2 million dollars to partner with an existing multi-feed client host and develop the web-based application, the cell application and drive the social networking aspect of the opt-in.