perry jeter jr

bexley, OH (USA)
Role(s):
Founder/Owner/Principal

Invictus Design, LLC

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Location: Columbus
Industry: Retail/Clothing
Year Founded: 2010
Number Employees: 1-10 people
Business Stage: Growth (profitable)
Entity Type: Limited Liability Company
Description: Invictus Design Firm, LLC is a unique early-stage Company that intends to penetrate and capitalize upon the large national and international marketplace with its creative brands and high-quality, celebrity endorsed products and merchandise. The Company expects to launch its first brand and respective line of sports apparel and accessory products under the JETFUEL Sports™ trade name. Invictus Design will sell to the largest, target-specific, professional sports leagues, colleges, universities, tennis, Kentucky Durby, not for profit organizations and groups within the United States with further penetration planned in the US retail and overseas markets. Recently, the company received two orders from SBS Global to provide products for the Sarasota Open, where there were over 50,000 attendees last year, with this year set to top that attendance. In addition to the Sarasota Open, Invictus Design has also secured a second licensing rights to a newly launched projected multi-million dollar sports league that has yet to be announced, while seeking to launch in 2014. The newly launched sports league is purchasing products and launching a press release in the near future. We have a presentation going out to Coke and Skittles within the next two months. MARKET SIZE & MARKET POTENTIAL The overall market size and potential just in the United States for the Company’s product lines is staggering. Approximately 83% of all Americans proclaim to be accessories buyers which represents 231 million people who spend $1.5 trillion on annual basis. It is also estimated that 12 percent of Americans spend more than $150 per month just on products. MULTIPLE REVENUES & PRODUCTS BUSINESS MODEL The Company’s business model has been designed to generate both multiple and repetitive revenue streams through the sales of its full line of fashionable, functional and inspirational JETFUEL Sports™ products to men’s, women’s and children. Invictus Design will sell product lines within the market through sales to the largest organizations in the United States and throughout the world as well as direct online retail purchases available through the Company’s interactive and informative web site. EXPERIENCED MANAGEMENT TEAM The management team will be composed of proven and industry-savvy individuals with excellent talent and skill sets in apparel and accessory product development, manufacturing, distribution, finance, sales and marketing, operations and IT functions. In addition, the Company will possess the experience and knowledge capable of rapidly expanding the Company in order to produce exceptional revenue and profit levels and significant returns on invested capital for the Company’s investors. INVESTMENT OPPORTUNITY The management team is now seeking up to $4 million in equity and debt in order to aggressively penetrate the national markets with its full line of men’s, women’s and children product suites. Revenues for the Company are projected to reach $26.1 million by the end of the third year after its next round of funding, and EBITDA is anticipated to reach $8.8 million. 1 Huffington Post 2 USA Today These add-on accessory allows customers to proudly display the logo of their favorite school, college or professional sports teams, children’s characters, and specialty causes by decorating their apparel or stand alone necklace, wristband or bracelets. By focusing on the licensed and non-licensed markets and keeping the product retail cost low sales are expected to reach sales of 5M+ units or more by end of 2013. Technology will play an important role in second phase products. Not only will we capitalize on fans love for their team, character and cause, but we will incorporate technology into that team, this will be done by using the wristbandz by way of entry to events using RFID embedded into the silicone bandz and scanning the bracelets when entering an event. The first beta test will come in April, where this will be used at the Sarasota Open. Once awareness for the concept has been created the goal for Invictus will be to develop and operate their own manufacturing and distribution facility. Logo licensing is a $100B industry and the promotional products industry generates $46B per year. By focusing on the licensed and non-licensed markets and keeping the product retail cost low sales are expected to reach sales of 5M+ units or more by end of 2013.