Pam Simpson
Saint Helena, CA (USA)
Role(s):
Founder/Owner/Principal
MINE Fine Wine
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Startup
Location:
Saint Helena
Industry:
Hospitality
Year Founded:
2010
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
Limited Liability Company
Description:
Many visitors to Napa wish they could produce their own wine. Something special that is just theirs. Using the highest quality Napa Valley wines, the most celebrated designers and your input, MINE can deliver on this dream. You could be drinking your own wine tonight.
Our three- prong sales approach allows us to work with anyone from the Napa visitor who wants a bottle or two to take home as a souvenir to the businessperson who wants a personal label for their cellar to the corporate client whose intent is to develop their own brand.
• MINE Custom Label Lounge: A wildly unique experience in Napa Valley, offering tourists and collectors, their own wine. The Label Lounge is a chic, sophisticated, technology driven tasting room where customers can create their own labels. Using iPads and video greetings, customers will produce their own labels to put on our outstanding wines to create personal mementos. Think Internet cafe meets Build-a-Bear.
• CORPORATE SALES/WHOLESALERS: MINE will employ a corporate sales division to produce high quality labels for restaurants, corporations, hotels and caterers.
• INTERNET SALES: The MINE WINE WEB TEAM will create income via the label templates on the site allowing anyone at anytime to create a gift or a memento of a personal or professional moment in time. This team consists of leaders in the wine social media team creating unique experiences driving traffic in ways not seen in the wine business. The Web will also be a revenue generating source. An extensive social media campaign will be used to drive customers to the interactive user-friendly site. We will have the templates on the web customers to personalize.