pablo velho

san diego, CA (USA)
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scout mgmt

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Location: san diego
Industry: Advertising
Year Founded: 2009
Number Employees: 1-10 people
Description: Company SCOUT MGMT is an international scouting and worldwide talent placement company. SCOUT MGMT offers service for models, photographers, film makers and stylists to source the global market place and connect to each other. SCOUT MGMT’s business is to find talent in the form of a model and then to place them in a job. Complete job fulfillment under one roof. Products & Services The main service SCOUT MGMT offers clients is job placement opportunities. In addition to worldwide placement of models, SCOUT MGMT also finds new candidates for modeling and puts them through proper training as well as provides portfolio creation and development. Existing clients can also use SCOUT MGMT resources to update marketing and portfolio materials. Industry & Market Analysis Pablo Velho has worked as an International Booker and Scout for several agencies in Brazil, South America for over 10 years. One of these agencies was DM Agency, in Brazil. While at DM Agency he was instrumental in meeting and booking the most important models and their respective agencies around the world. Some of these models include: • Eduardo Fiorindo - Pablo Velho placed him in Korea Ever-Model agency. In 2007 this model grossed in dollars $12,000. • Marlon Yuri - Pablo placed him in the best agency in Osaka, Japan, Cosmopolitan Agency. Pablo negotiated a contract of $15,000 in dollars. • Natalia Smith – Pablo Velho placed her in Hong Kong with Elite models. In addition to working directly with talent Pablo Velho has also worked with international companies such as Pfizer. Pablo worked with award-winning Director Carlos Manga Junior to produce the first Brazilian campaign for Pfizer. Currently the competitive advantage Pablo Velho holds in San Diego is not only his expertise and rolodex, but current clients. SCOUT MGMT ‘S current models are as follows: • Tiago Mark from Portugal/Lisboa. Scouted in 2010 and booked for a job in Seoul, Korea. SCOUT MGMT received 10% of his earnings. • Marcus Vehma from Germany/ Hamburg traveled to Hong Kong to work with Elite Agency in 2009. SCOUT MGMT received 10% of his earnings. • Tyler Marcus from USA/NY City traveled to Seoul, Korea in 2010. SCOUT MGMT receives 10% of his profits from the modeling job. • Juila Geier from NY City traveled to China in 2010 to work with Ivy Model Management. SCOUT MGMT will receive 10% of her earnings. • Adan Man from Brazil traveled to China also in 2010 to work with Ivy Model Management. SCOUT MGMT will receive 5% of his earnings. Competitive Advantage Currently the modeling industry has had a trend of hiring Brazilian models and yet there is no central modeling agency out of Brazil to fulfill the need of the market place. SCOUT MGMT has for the last six years worked out of Brazil scouting talent and placing them in jobs around the world. SCOUT MGMT has an extensive global network to access for client jobs and to source talent. SCOUT MGMT wants to bring the business and operate out of the United States to help answer this need. Currently has been working out of the United States and building a clientele. Some of the International companies Pablo Velho has worked with in Brazil finding talent for are: Pfizer, Audi Peugeot, Fiat, Ford, Renault, Unilever and Coca-Cola. Marketing Strategy SCOUT MGMT will employ typical marketing tactics to gain exposure such as Flyers, T-shirts, Baseball caps, Stickers, Pen’s, Calendars, Mugs, Notebooks, Mini Radio’s. These items will be used at promotional events as give-aways and or as gifts to clients on visits. Along with SCOUT MGMT’S marketing material there will also be Commercials on TV in designated geographic locations. Magazine ads in the top fashion magazines along with publicity articles mentioning SCOUT MGMT. The website will be a high traffic site where the clients will be a able to view potential models and talent. It will serve as an online portfolio for our models. Scouting Strategy SCOUT MGMT has created a “Casting Call Models” to help find new talent. This will be the first marketing effort to help boost the agency in the first three months. This contest can become a quarterly event in major cities in the US to help SCOUT MGMT achieve new talent in the most time efficient and costly manor. This will be advertised on the social networking websites such as Facebook, Myspace, Twitter, etc. as well as the local TV, radio, schools and malls all where girls and boys between the ages of twelve to seventeen hang out. During the contests established, models form SCOUT MGMT will be walking the mall promoting and drawing a crowd to gain more participants. Operations SCOUT MGMT believes in running its business with efficient customer service, accountability and reliability, as its main priority. SCOUT MGMT believes that without a strong customer service base the business can’t grow and therefore be profitable. Employees will be trained on all policies and procedures to effectively manage and promote SCOUT MGMT. Employees will consist of the following: office assistant and another scouter. The other team members will be independent contractors such as photographers, hair and make-up team members and the talent. Management Team Company: SCOUT MGMT Name: Pablo Velho Position: Partner of 50% and Director Since 2004 Pablo Velho has been working scouting and placing models. These projects have been in conjunction with video producers, photographers, casting directors and executive producers. During his time working as a Scout in Brazil he has worked with agencies in: Romania, Estonia, Denmark, Ukraine, Hungary, Portugal, Spain, Germany, Paris, Milan, London, Greece and USA. Pablo has successfully placed talents in jobs in these countries as well. Currently he has established partnerships in these countries that need to be taken advantage of. It took years to gain these agencies trust and respect and Pablo has it. His passion comes from his ability to adapt and learn. He has the network and background to grow his small business into a large-scale agency in the United States. Financials The projected start-up cost for SCOUT MGMT is $25,000.00. The initial investment could be paid in 11 months and the investor would have 50% of the company. Projected sales for SCOUT MGMT per month are $16,500.00. This is from estimated monthly income from scouting, model agency commission and creating model portfolios. Finding the right talent for the job generates scouting income. There is a commission paid on the models rate that SCOUT MGMT books. The average income per month from model agency commission is $6,000.00. Scouting and Placing talent with other international modeling agencies who has an opening for new talent has a monthly average income of $5,500.00. Many of these perspective models need to create a portfolio and SCOUT MGMT can assist them in the creation of their portfolio and the average cost is $5,000.00. This is without the profit from incorporating a training and runway course for the SCOUT MGMT models. Those classes could generate an extra income of up to $1,500.00. Mission Statement SCOUT MGMT is a San Diego based scouting and talent agency focus on providing the best talent to the world. Market and Products The talent and branding industry is ever growing. With access to international trade and globalization the need for talents of all shapes, ethnicities and appeal is in larger demand. Branding is what most companies spend over 55% of the operation costs to promote, advertise, sell and launch a new product or service. It takes talent to move these products or services. SCOUT MGMT is going to be the lead provider of international talent in a central location based in the United States. SCOUT MGMT’s main products are people, the talent. The secondary products and services SCOUT MGMT offers is the additional tools for the talent to use to book and attain jobs. This can include portfolio work, headshots, model training, fashion show training and basic training. Vision and Objectives SCOUT MGMT is a purveyor of talent from around the world. Through careful discover the model with the “right” look can become the next top model, providing billions of dollars in revenue for our customers. SCOUT MGMT offers our clients a broad range of talents. We find the image that best identifies with the clients creative vision and approach all clients on an individual basis to assure their specific needs are met. SCOUT MGMT draws on close and long-standing relationships with the world's leading model agencies to produce high profile talent and production staff. Description Scope of Operations The ideal square footage for SCOUT MGMT location should be between 300 square feet and 500 square feet. The lease should be long term. We will as a business provide an environment of excellence, providing quality service in a professional setting. Majority of the business will be off location. Off locations are visiting the agencies we serve all over the globe and also on locations looking for new talents. Development Strategy • Remaining work to launch SCOUT MGMT is securing our contract with outside partners. • Factors still needed to make this concept work are guaranteed capital for start-up costs, and location. • The risks when implementing this development plans could be: *The funding *Securing the ideal location • We will alleviate these risks before we commit investor’s money and our own into this company concept. Management Philosophy Management believes that, next to our customers, business systems are the most valuable asset. We will share information in groups consisting of management and staff. We will meet regularly to review operations and discuss ways to improve the quality of our services and develop new promotional techniques to attract customers, reduce costs, improve systems and increase profits. SCOUT MGMT believes that our training and one-on-one service operations will result in the following benefits to the company: • A feeling of pride and ownership in SCOUT MGMT. • Independent decision-making on the line; minimum supervision. • Highly involved and motivated people; minimum staff turnover. • Positive customer loyalty and comradely. • Total customer satisfaction. • Maximum profitability.