Oswald Chu
Toronto, ON (CAN)
Role(s):
Select
C.R.A.F.T.T.
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Startup
Location:
Toronto
Industry:
Technology/Web
Year Founded:
2009
Number Employees:
1-10 people
Description:
There are nearly 7 billion people in the world. Of that entire population, half are comprised of men. So let’s work with the number 3.5 billion. Of those 3.5 billion men 1 in 12 is colour deficient. Therefore today, the total number of men who are in this category is about 280 million. Amongst women the number is much lower, about 17.5 million. The total number of individuals who are colour deficient today is approximately 297.5 million. Colours are used to distinguish anything from electrical wires, to sports team uniforms, a certain species of animals, insects, reptiles, vegetation, whether or not a fruit is ripe for consumption or if a traffic light is red or green for the driver to proceed or to stop. Hobbies also require the ability to distinguish colors. C.R.A.F.T.T. will adress those needs once fully developed and marketed to thegeneral population.