Michael Wehrell
Tampa, FL (USA)
Role(s):
Founder/Owner/Principal
Genetic Potential Inc.
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Startup
Location:
Tampa
Industry:
Sports/Recreation
Year Founded:
2002
Number Employees:
10-50 people
Description:
Genetic Potential develops, patents and manufactures innovative new physical training systems for the sports performance, fitness and physical therapy industries. We have over 55% of the NFL, 37% of the NBA and over 90% of major Division 1 institutions using our VertiMax training system in the US. Primary untapped markets are the home, gym, rehab and high school markets. 2008 revenue was $2.5 million with one product line and no print advertising run in 2008. Genetic Potential has a significant amount of intellectual property in the US and internationally abroad. With proper financing and management acquisition to leverage our current product line and 5 additional products in development, our annual revenue projection for year 2013 is approximately $95+ million.