Michael Colbert
San Diego, CA (USA)
Role(s):
Founder/Owner/Principal
PackMaker
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Startup
Location:
San Diego
Industry:
Retail/Clothing
Year Founded:
2012
Number Employees:
1-10 people
Business Stage:
Growth (profitable)
Entity Type:
Limited Liability Company
Description:
Designing your own bag or backpack online. Choose from 100s of different designs and characters, as well as combining both the design and the characters on a pack. Customers also can upload a specific design and have it implemented on the pack. The backpack's will be different styles, from one-strap, two-strap, sports string pack, etc. Also I want to give the customer the option of different accessories that are not accessible on backpacks, such as rubber zippers, i-pod holders and earphone entrys, etc. My premise for my company is to give the customer the "feel of creation". Meaning the feel of making and owning something no one else will have but them, by giving them many choices to choose from. I have talked to many kids and adults about this and they say that it would make a good idea, because their is no variety when go to retail stores. I work at an elementary school and I see many kids with the same backpack. I see kids taking another kids backpack home because they thought it was their own. Also I seen high schooler's writing and designing things on their pack. That's the main reason I thought of this idea. I see many companies that do customization, but not to the degree I'm willing to go. I believe children as well as teens and adults need more variety and also the ability to stand out from the rest. Children love the idea of creating, and teenagers love to stand out.