Matt Elsinger

Prairie duChien, WI (USA)
Role(s):
Founder/Owner/Principal

Gorilla Games

Location: Prairie duChien
Industry: Retail/Clothing
Year Founded: 2006
Number Employees: 1-10 people
Description: Gorilla Games is a gaming company that is in the retail market. It is like a GameStop to where customers can come in and either buy sell or trade games, systems and/or accessories. The difference is that we give better prices than GameStop would. We have a trial area where customers can come in see a game that they may like and we give them 5 minutes of free play to make sure that they know what they are buying and that they are happy with the game they are purchasing. Our pay and play area, "The Cage", is a venue set up in theater presence; it will have gamer chairs sitting in front of 55" TVs to give the customer the feel that they are in the game. We charge either by the hour or for two hours. I will set up all night tournaments for customers if they would like to do something like that, the best part is that I am looking at what the customers would like to see and have in the store not what I want. I will have every system on the market as far as PlayStation 3, XBox 360 (Kinect as well), Nintendo WII, and dating all the way back to the original Atari systems and original NES systems. I will also be able to repair systems, games, DVDs, BluRays and music CDs. The second half of my business is called Battlefield Live. This is laser tag at a whole different level, it brings war like scenes and scenarios to life. This isn't your normal run around and shoot each other type of laser tag, in my venue its more of getting a mission and completing it. In this case the customers will also be able to feel like they are in the "war" and doing something that they enjoy at the same time. The "weapons" look like real guns but have infrared sensors not lasers like normal laser tag venues do. These are top of the line and completely safe.