Marolyn Jones
Missouri City, TX (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
Drive-In
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Startup
Location:
Missouri City
Industry:
Entertainment
Year Founded:
2008
Number Employees:
10-50 people
Description:
The Drive-In will be a modern entertainment facility that reflects the image of the community and the nostalgia of family focused interaction. Our intenetion is to create a new, unique experience for families from greater Houston area. Two movie screens offering two first run movies per night for a total of four movies, with the largest amount of revenue coming from the Diner. The pricing model is built around a 200-500% profit margin, with majority of purchases made in the two hours preceding the movie and then during the intermission time frame.