Marc Roth

Las Vegas, NV (USA)
Role(s):

Interactive Advertising Systems INC

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Location: Las Vegas
Industry: Advertising
Year Founded: 2006
Number Employees: INVALID
Description: We put full blown computer systems with internet access and 12 or 15 inch touch screens in the backseats of taxicabs. There is a credit card swipe and merchant services to sell tickets to shows, we are setting up an SMS gateway for coupons and reciepts to be passed through to a cell phone in MMS or SMS format. We do our vary best to give the passengers the freedom to look for what they want since they are in a captive environment and it becomes immediately apparent that they are going to have commercials in their face, it's the popular reaction of passengers to start touching the screen and engage it so at least they are getting what they want out of it. 80% of passengers are engaging the system and enjoying it much the way they go to the internet to find commercials they are inte