Lucine Kagramanyan
Yerevan (ARM)
Role(s):
Manager/Supervisor
Hatsagorts Andranik
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Startup
Location:
Yerevan
Industry:
Manufacturing
Year Founded:
2001
Number Employees:
100-250 people
Description:
“Hatsagorts Andranik” LLC Food industry-Bakery, production of Armenian traditional bread-“lavash”.
The company has established its reputation of a high quality bread producer during 13 years of (URL removed) company starts its operations on the production space of (URL removed)m 1998 the company has started the construction of bakery plant and gradually expanded the production facility up to three-floor building with the space of 3,615.88sq.m. In 2008 the total annual sales reached 3 mln (URL removed) has a distribution network, consisting of more than 450 stores, including supermarket chains, medium and small size stores. Depending on seasonal fluctuations the number of workers varies from 130 to 250. At present the company decides to diversify its business in order to compensate risks of specializing in one product.
The company is going to start the production of chocolate candies for exporting to Russian market, by unique proprietary (URL removed) product is soft candied roasted nuts in chocolate.
For the chocolate candy production the total investments for the company accounted for 56,000USD +its technology + a highqualified staff + production space and the amount needed for investment is calculated as 200,000 USD.
The confectionary market of Russia accounts 12 billion USD and the rate of growth is 12% in USD. The most profitable and dynamic, with the annual growth rate of 20% in USD remains the market for chocolate bon-bons. According to Rosstat in 2008 the average price for chocolate in Russia grew by 23% and accounts in average 10.6 USD for 1 kg. In 2007 the average price grew by 12,7%.
The company's price for this chocolate candy is 7 USD (including transportation costs) for 1 kg contrary to the price 10 USD of our Russian competitor "Red October" Factory - the only producer of the same product ("Iskushenie" which in English means temptation) in Russian (URL removed) company is searching a partner for joint-venture.