Lanre Dabiri
Atlanta, GA (USA)
Role(s):
Founder/Owner/Principal
Digirev360 Inc
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Startup
Location:
Atlanta
Industry:
Technology/Web
Year Founded:
2013
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
"C" Corporation
Description:
Playdata is a broadcast monitoring and reporting solution. We monitor broadcasters globally and provide analytics on the use of audio works. We help musicians, record labels, and promoters accurately understand the broadcast promotion strength or weakness of their musical works. Our solution is also an auditing tool for marketers and advertisers to accurately measure the number of impressions their adverts get simultaneously, across multiple broadcasters, and in real-time.
The PlayData solution offers great transparency and accuracy, not to mention lower costs, while encouraging better efficiency – for musicians, songwriters, composers, arrangers, performers, producers, record labels, publishers, advertising agencies, marketing companies, movie producers, performing rights collecting societies, radio, and television content owners and broadcasters.
Our amazing solution provides data and analytics that significantly improves efficiency, resolves disputes, and saves lots of money.