Josif Damjanov
Skopje (MKD)
Role(s):
Founder/Owner/Principal
DriveBuy
Find More Startups
Startup
Location:
Skopje
Industry:
Retail/Clothing
Year Founded:
2010
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
Not Incorporated
Description:
To whom it may concern,
DriveBuy is my vision of creating a productive, dynamic and modern society. DriveBuy at the outset will consist of a drive-in store and bakery that will allow customers a new way of buying and also enjoying products. Customers will not need to go out of their vehicles, but simply they only need to come to our location, and there they will meet our staff who will serve. Their products along will be delivered to the car in an average time of 30-60 seconds. The objective of this model is to provide a new and fast way of buying, and later expanding the business with more drive-thru solutions in same building such as pharmacies, some fast-food brands, banks, etc. Plans for the above will be accomplished in several stages.
The idea received an award in a business plan competition organized by the national center for development of innovation and entrepreneurial learning, USAID and Austrian Development Corporation. DriveBuy can turn into synonym of a place where you can find services without coming out of your vehicle or home. This innovative idea will essentially become a one stop shop for all of your needs and will do so with great ease.
DriveBuy store model along with these promotions that we have mentioned above will be the first drive-thru solution on the market in Macedonia. In fact it is a store that is created for this modern way of life even for people who do not have a problem with time, but simply want enjoy something new. Dynamism and everyday obligations imposed by society we live in are increasingly taking our time, so this model is really acceptable for this modern world. Our store will shorten the time required to search for parking and paying for it, also it will shorten the waiting time and allow the purchase of all the products you buy most often ( coffee, yogurt muffin, pizza, beer, cigarettes, etc.). If customers want to buy these products now have to go at least 2 places, park the car and waste time. Our staff will come to your car and all you have to do as a client is to tell the order. As a comparison, the average time spent at a store will be at least 5 minutes. A benefit to our business are the last law packages of government for excise taxes and imports of second-hand vehicles older than 13 years and thus increase the number of vehicles. If there is a bad weather our shop would represent a real solution if the clients need some product.
Because our company will deal with trade and retail that will need to be reached by vehicle, the target market will be people who own cars and do not exclude the others who can still use public transportation as taxis. To be able to talk with facts, and yet to really achieve a realistic market analysis I’ve conducted a survey. As long-term worker in a company that just deals with market analysis, customer’s satisfaction, mystery shopping, etc. I’ve worked out the survey in cooperation with SWOT Research and questioned people who own vehicles. 70% of respondents belong to age group 19-30 years which are actually the driving force in the market. From the analysis that we did we have concluded that the Macedonian market is ready to see and try a novelty, and it gives us more stronger motivation and willingness to realize the business and offer customers speed, availability, quality and good service or in a word - enjoyment.
I’m sure that this offer will result with a story in which we’ll all be satisfied, we’ll all have interest and the most important with making the idea truth we are going to increase the competitiveness on the market.
Thank you,
Sincerely,