Jon Karlin
Sammamish, WA (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
Caliber Data, Inc.
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Startup
Location:
Sammamish
Industry:
Marketing/PR
Year Founded:
2007
Number Employees:
1-10 people
Description:
By connecting the last mile between a customer’s online ad click and the resulting in-store purchase transaction, publishers can charge per sale rather than charging up-front for ad clicks and impressions which have an immeasurable ROI.