John Lang
Anchorage, AK (USA)
Role(s):
Founder/Owner/Principal
The Alaskan Wet Dog Race
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Startup
Location:
Anchorage
Industry:
Entertainment
Year Founded:
2003
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
"S" Corporation
Description:
1.00 Executive Summary
"Alaska!" a name that means, "Great land that which the sea breaks against." Known throughout the world, this
famous region is synonymous with being cold, dark, wild, and unconquered virgin country, earning it titles such as
"The Last Frontier", "The Land of Opportunity", and "The Land of Gold."
The gold rush era that started in the 1890's presented the opportunity to "Strike it Rich" and hundreds of
thousands of pioneers flocked to Alaska to stake their claims.
These Pioneers came from all walks of life and whether they were miners or business owners they all had the same
goal in mind and that was to "Strike it Rich."
Whether these pioneers would find the mother lode or not this "Land of Gold" would hold them like a spell simply
because of stunning scenery, rivers, plains and mighty peaks, that they discovered.
Today, from out of the cold dark winters, and into the warm summer midnight sun, a new "Gold Rush Era" is
about to begin. This new era gives a new generation of pioneers the opportunity to hit the mother lode of a different nature and "Strike it Rich."
Enter the Alaskan Wet Dog Race:
● A Personal Watercraft (PWC) event of epic proportions, with international exposure, and life changing rewards.
● An event that is going to change the "Extreme Event" world, simply by design.
● Designed with safety as the top priority, this event will be conducted with the highest regard for Personnel, Wildlife, and Environmental protection.
● Designed to promote a positive image for PWC and their owners by encouraging safe and responsible riding.
● Design utilizes new innovative technology that not only provides an international audience the ability to watch, track, and participate vicariously, but it also provides the "Gate Fee" revenue stream.
● It promises to be world class and will surely become one of the most coveted events around.
● The Alaskan Wet Dog Race not only champions a new era of extreme events but is in the vanguard of creating an
entire new industry.
● The Alaskan Wet Dog Race is 2000 miles along the shores and through the rough seas surrounding Alaska's
Southern coast making it the longest personal watercraft endurance and only team race in the world.
● The Alaskan Wet Dog Race offers the incentive that the winners can "Strike it Rich" and become millionaires.
● The Alaskan Wet Dog Race provides sponsors an unprecedented level of international exposure that can not
nor will not come from small PWC races.
From a business perspective, this event is:
● "A jewel box waiting to be opened."
● Conservatively speaking the "ROI" far exceeds industry standards and the number of revenue streams keeps
increasing at every discussion.
● Nine years in planning, four years of market research complete, all from an out-of -pocket investment of well over
$400,000.00 with zero debt.
● Event permit planned to be in hand by the end of the 2011 summer.
● Event is well developed, has very large scale potential, and can be implemented immediately to be online and running by May 1, 2013.
● My vision is a partnership, between "Lang Enterprises Inc." and "Your Company" that will organize, promote,and operate The Alaskan Wet Dog Race.