John Henwood

Southampton (ENG)
Role(s):
Founder/Owner/Principal

Hir or Miss.com

Location: Southampton
Industry: Internet
Year Founded: 2008
Number Employees: 1-10 people
Description: Hit or (URL removed) is an online video sharing network, similar in format to (URL removed). The content of the site consists of sports and entertainment videos containing the very best skills/talents (e.g. a collection of the greatest basketball plays) and also the very worst mishaps and disasters in sports and entertainment (e.g. a snowboarder causing an avalanche). Given the boom in online videos and the surge in online advertising there is no better time to create an online video website. The target visitor is the 13-35 age group (which is the most active demographic of online video users). Sales will be driven from online advertising on the website. Users will nto be charged for the services of the site. Similar sites, such as (URL removed) attract over 18 million users per month. Hit or miss has clear unique selling points to provide a competitve edge.