John Board
Toronto, ON (CAN)
Role(s):
Founder/Owner/Principal
ergo - jb health products inc.
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Startup
Location:
Toronto
Industry:
Healthcare
Year Founded:
2004
Number Employees:
1-10 people
Description:
I created the Hollywood Survival Kit - 12 alternate remedies for common ailments. Homeopathic, Herbal, Flower remedies; effective, inexpensive and with no side effects. I have created the Pocket Pack that fits neatly in the pocket and has 5 of the remedies from the Hollywood Survival Kit: Ideal for stress, sleeplessness, colds, headaches, overwork, hangovers, all physical trauma: over 50 common acute situations.
We are in the process of creating the Hollywood Survival Kit Single remedy. These will be our introduction to the public market through gyms, bars, Health Food Stores and eventually Shoppers Drug Mart. We use my connections to Hollywood film production as our Marketing strategy. We are going to launch at the Toronto Film Festival in September of this 2009. To develop the financing partners and our web presence is our current goal as we complete our costing, forecasts and business plan. This will be in hand in February.