Joan King
Pensacola, FL (USA)
Role(s):
Founder/Owner/Principal
Your Captive Audience LLC
Find More Startups
Startup
Location:
Pensacola
Industry:
Internet
Year Founded:
2009
Number Employees:
1-10 people
Description:
Let's get a part of 6.99 Billion $
Yes, below is the pitch ;)
If you are selling or buying Outdoor Advertising this is the selling tool that will save you money.
For ease lets figure out the savings per 100 faces.
We’ll get right to it.
Lets say for every 100 Outdoor Advertising spaces you have, you pay, a sales person on average $35,000 each year to physically sell those 100 outdoor spaces on an annual full time basis. This amount includes gas expenses used to drive all over creation, to drive clients to see the locations, hotel expenses, client lunches, camera’s, cell phone’s, Internet and all other costs and expenses associated with selling each outdoor space. It’s probably more costly than that.
Now lets say that you can show those 100 outdoor ad spaces, instantly to any potential buyer for half the cost annually.
This is how.
Captive Audience was formed during my career as an outdoor ad space sales person when I realized that technology had not kept up with the Outdoor Industry.
Too much money was being wasted sending outside salespeople like me all over the roads in hopes to sell an adspace.
Why not use the technology available to create a selling tool (web-site) where potential clients can “drive” the location themselves, from anywhere by viewing a video “drive” of that location, as seen by the actual motorist?
Well that is what we have done, and want to do for you.
All you have to do is provide us the locations of the ad spaces you would like us to include, and we will video and produce a file on each location, and upload it for viewing.
The information for each video file will include the location, a map, which face it is (north, south, west, east), which read (right or left), the size, city, state, and any other pertinent information. Of course included will be your company name, logo, link, and contact info.
So when the advertisers contact your company, and request information on purchasing your ad space, all you have to do is send them a link to the areas desired, and they can “drive” the locations virtually, in comfort, across town, or in another state.
After viewing their desired locations, they will have the confidence to purchase these locations because they have been fully informed, and have “driven” and seen the locations just as the motorists do every day. Seeing is believing!
No salary expenses, gas expenses, hotel expenses, client lunches, or all the other costs normally associated with selling an ad space will be necessary.
We mentioned earlier we would make this simple by using $35,000 for the annual amount needed pay the expenses to “sell” 100 faces.
The annual savings per 100 faces would be approximately $17,500!
This is how:
The cost to record the video, create, produce, store and maintain a web-based file on each location is approximately $175.00.
So whether your company’s ad space inventory is few or very many you will cut your costs by 50%, probably more. Not to mention the time you will save. This tool provides the efficiency this industry has been with out. This sales tool will sell for you 24 hours a day, 7 days a week with out a paycheck.
Outdoor advertising is seen by all. That is why it works so well. Lets sell it that way, seen by all!
The Internet as we know is the number one medium for ad sales. Out of Home is second.
This is where the technology and OOH meets, and lives happily ever after!
Founder/Owner/Principal
Your Captive Audience LLC
Find More Service Providers
Service Provider
Location:
Pensacola
Description:
Let's get a part of 6.99 Billion $
Yes, below is the pitch ;)
If you are selling or buying Outdoor Advertising this is the selling tool that will save you money.
For ease lets figure out the savings per 100 faces.
We’ll get right to it.
Lets say for every 100 Outdoor Advertising spaces you have, you pay, a sales person on average $35,000 each year to physically sell those 100 outdoor spaces on an annual full time basis. This amount includes gas expenses used to drive all over creation, to drive clients to see the locations, hotel expenses, client lunches, camera’s, cell phone’s,
Services Provided:
- Marketing/Advertising
- IT System Development