Jay Bartell

Pine Mountain Club, CA (USA)
Role(s):
Founder/Owner/Principal

Jay Bartell

Location: Pine Mountain Club
Industry: Healthcare
Year Founded: 1979
Number Employees: 1-10 people
Description: Marketing Plan for JAY BARTELL, M.A. PSYCHOTHERAPIST & BUSINESS CONSULTANT SELF-IMPROVEMENT THERAPY PROTOCOL Creator of Left-Right Brain SuggestibilityTM “The Model that Revolutionized Hypnosis and other Behavior Modification Techniques” CONFIDENTIAL Please contact: J Bartell, M.A. (Phone # removed)(URL removed)o (URL removed)o This Marketing Plan is the property of Jay Bartell. Because it contains confidential information proprietary to Jay Bartell, no copies may be made whatsoever of the contents herein nor any part thereof, nor should the contents be disclosed to any party not previously authorized to discuss said contents by Jay Bartell and must be returned to Jay Bartell upon request. Jay Bartell P.O. Box 6387 Frazier Park, CA 93222 ------------------------------------------------------------------ Introduction Jay Bartell is a psychotherapist and business consultant who assists individuals in learning, mental conditioning and behavior modification. He does this by his Left-Right Brain Suggestibility process --- a cutting edge learning technology that is the model that revolutionized Hypnosis and other behavior modification techniques. This approach also aids companies and organizations by helping people to communicate more effectively and improve performance and productivity. This is a funding proposal and marketing plan for Jay Bartell’s unique process. Jay Bartell Has the Knowledge and Capacity for Success in this Endeavor As a result of Jay Bartell’s efforts, the Hypnosis Motivation Institute (HMI) grew from a small school into a formidable enterprise that currently brings in over $10,000,000 per year. (see letters from the co-ower of HMI on (URL removed)o) Jay Bartell ... • created the courses • taught all the courses • served as Chief of Staff for eight years • started its video-audio program • brought in thousands of clients and students by way of lectures and seminars. The Jay Bartell Therapy Protocol Project, the subject of this document, has the potential to equal or even exceed HMI’s revenue. Offering The Missing Link in Self-Improvement Other self-improvement approaches offer a one-size-fits-most formula. The Left Brain-Right Brain Suggestibility process, on the other hand, is a wholly personalized approach for changing habits and achieving success by fitting the process to one’s specific type of suggestibility. Jay has treated addictions, disabling phobias and compulsive disorders as well as post traumatic stress disorder, an ever-increasing problem for returning military personnel and everyday people trying to cope in a harried world filled with financial instability. For years, Jay was called upon to travel to Europe and Africa to work with Presidential and Royal families. He’s worked with over 15,000 clients including physicians, psychologists, marriage counselors, educators, social workers, law enforcement officers, government officials, athletes, executives and people in the entertainment industry. Totally Unique / Nothing like it • The Left-Right Brain Suggestibility technique can be taught to any healthcare group, without them having to change what they use already to help people. For example: Psychologists, M.F.C.C etc. can just add this model to enhance the effectiveness of their current therapy. • We can set up courses for those who would like to become special therapists using just this process. • Our CDs will be designed for 4 suggestibility types in at least 7 behavior modification categories, expanding to about 100 categories by year’s end. This benefits the buyer and our company because the buyer can’t just give or share the purchased CD with someone else. The CDs will also have other features that no one else has. ------------------------------------------------------------------ IThe Self Help Market According to a Marketdata Enterprises market report, the U.S. self-improvement industry is worth $15.6 Billion. They expect 11.4% yearly growth through 2010. Treatment, Training and Speaking Services Available Jay Bartell offers Personal and Phone Consultations, Personalized Treatment CDs, Corporate Training, Speaking services for Seminars, Conferences and Conventions. Author Bulletproof Your Brain: Rapid Fire Approaches to Emotional Self Defense and Behavior Modification. -- Jay details his unique experiences as a former CIA subcontractor in this fascinating self-help book that offers his Left Brain-Right Brain Suggestibility mental conditioning "Process" to help people conquer a host of emotional issues. Endorsement Jay Bartell is proud to be endorsed by investigative reporter/consumer advocate, TV-Radio Troubleshooter Judd McIlvain who is also the winner of two Emmy Awards and eight Golden Mike Awards. He has known Jay Bartell for over 8 years. Marketing Jay Bartell & His Therapy Protocol Websites: In addition to marketing himself via his website (URL removed)o, Jay can reach out to veterans at (URL removed), a website which he owns, that offers resources for millions of American veterans and their families. Additionally, his network of other popular websites could be used for free promotion of his products. TV / Radio / Internet Interviews: Jay Bartell is adept at talk show interviews. He will make himself available for interviews with all media. Most Recent Interviews: He’s had recent radio and internet interviews regarding his CIA-related duties with Judd McIlvain, 2-time Emmy Award winning consumer advocate and investigative reporter; television interview with Peter R. de Vries of The Netherlands, an award-winning investigative reporter. Past TV/Radio/Print: Jay's psychological theories have been explored in interviews with KTLA-TV: The Gallery-Zume, Los Angeles, CA; National Radio: Julie Dunger, Westwood, CA; KOST/KFI: Morgan Williams, Los Angeles, CA; KIIS: Ken Jones, Hollywood, CA; KABC: Diane Raymond Show, Los Angeles, CA; KMAX: Bob Gourley / Community Speak Easy, Pasadena, CA. and in articles which appeared in L. A. Times, Al Martinez, columnist; L. A. Times, Dick Roraback, columnist; Your Medical Bulletin, Rebecca Piirto, Staff; L.A. Herald Examiner, Miles Beller, staff Impressive Credentials Jay Bartell is highly qualified to organize and implement this Therapy Protocol Project. Trainer/Speaker/Teacher: In his capacity as a private practice therapist and business consultant, Jay has been training, speaking and teaching both nationwide and abroad for over 40 years. He's given numerous seminars at colleges and universities throughout Southern California and holds a Master’s degree in psychology. Therapist & Chief of Staff: Jay served as Chief of Staff at California's Hypnosis Motivation Institute (HMI - see letters from the co-ower of HMI on (URL removed)o) for eight years where he oversaw 27 psychologists, M.F.C.C., and Hypnotherapists. Not only did he teach all of the courses there, but he developed the institute’s core curriculum. Jay has traveled to both Europe and Africa to work with high profile individuals in government and industry. World Class Athlete/Coach: Not only has Jay worked with world class athletes, he was one himself. He competed successfully in combat shooting competition. He was a psychological coach and training consultant to Police Officers, F.B.I. agents, Navy Seals and for the United States Gold Shooting Team at the 1984 World Championships. Sports performance is one of his specialties. Education: B.A. in Psychology, International College, Santa Monica, CA M.A. in Psychology, Goddard College, Plainfield, VT Graduate of the Lozanov Learning Institute Continuing education in psychology with specialization in subconscious conditioning, stress management and behavior modification. License & Certification: California Marriage, Family and Child Counseling License #M15093 (Ret.) California College Credentials: Counselor and Instructor of Psychology. California State License for the use of Hypnosis in counseling. Professional Affiliations: • California Examining Counsel: Former Examining Board Officer. • Counselors of Alcoholism and Related Dependencies: Former Counselor-In-Service • American Association of Sex Educators, Counselors and Therapists. • Hypnotist Union Local 472, AFL-CIO-CLC: Co-Founder, Former two term President, Vice-President, Trustee, Technical Advisor and Chairman of the Ethics Committee. • American Hypnosis Association: Former President (10 years), Vice-President, Technical Advisor & member of the Ethics Committee. Revenue Sources: Revenue to the Jay Bartell Therapy Protocol Project can come in through a variety of avenues: • Personal/Phone Consultations: Jay will make house calls, schedule office visits or phone sessions. Revenue: Initial two-hour session is $350.00 with $175.00 for each subsequent hourly session. • Personalized CDs: Customized CDs will be recorded for a client’s private use based upon his/her needs and goals. Revenue: $175.00 after initial two-hour consultation ($350.00). • Standard CDs: Standard CDs will be made for 7 different kinds of behavior modification and will be offered in 4 categories to fit the unique suggestibility type of the buyer. Revenue: $29.95 each. By the end of the first year, we will have at least 100 categories of behavior modification tapes, such as for: Smoking, Weight Control, Fear etc. It’s most likely that customers will purchase multiple CDs. • Corporate Training: Jay can engage in corporate training sessions anywhere in the world using his Left Brain-Right Brain Suggestibility model to help increase job performance for managers and employees. Revenue: Anticipated Fees of $10,00 minimum • Workshops: For schools, clinics, professional organizations and groups in half-day or full day sessions. Revenue: Half Day: $350 per person attending; minimum/maximum 10-people; Full Day: $500 per person attending; minimum 10-people; maximum-20. For Out of Town/Country, the above fee structure will be used plus travel expenses. • Conferences/Conventions: Jay Bartell is a dynamic speaker on the subjects of learning, communication, Leadership, sales and motivation. Revenue: Minimum $5,000 - $10,000. • Future Offering: Jay has the credentials and capabilities to set up a therapy school to rival the in- house offerings of HMI. He also has the Internet savvy and connections to implement online therapy courses. Sales Force: Jay will be partnering with a manager for interview bookings. In the early stages, Jay and his writing partner will do all of the work in this capacity. Time Frame: With the master scripts completed for the Standard CDs, the company can be in full operation mode within 4-6 months. Entity Structure: Upon first funding of $125,000, the project will organize as a corporation with 3,000,000 shares. Finances Required & Use of Proceeds: Funds are required for start-up, operating expenses, promotion and the recording, editing and duplication of the Personal/Standard CDs, along with some equipment upgrades (computer/peripherals). The shares will be sold in the following amounts: Block of 5,000 shares at $2.00 per share. Block of 7,500 shares at $1.75 per share. Block of 10,000 shares at $1.50 per share. Block of 15,000 shares at $1.25 per share. Return on Investment: 30% of the first monies that come in from sales will be used to pay back the initial investment of each investor. When all investors have received their initial investment back, regular quarterly dividends will be paid. For more information, kindly contact Jay Bartell at (Phone # removed). Thank you for your interest.