Jamaal Betts
Oshawa, ON (CAN)
Role(s):
Kernels Extrordinary Popcorn ( Franchise)
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Startup
Location:
Oshawa
Industry:
Food Service/Restaurant
Year Founded:
2005
Number Employees:
INVALID
Description:
Kernels is a small food service industry that majors in serving Popcorn to the general public, as well as cold beverages and other forms of memorabilia. Kernels stores are usually found in high traffic areas, mostly malls,
Where the business thrives off of the throngs of people who are "out and about". Once you smell the aroma of perfectly popped popcorn, you either fall victim to the wondrous smell and buy a bag, or hate the smell and never go through that part of the mall ever again; I would say that 90% of people fall into the first category.
Kernels have the benefit of being a low expense industry. Of the 70-some-odd stores in Canada, average expenses, after variables and non-variables, runs at 25% of gross sales. This gives a definite advantage over investing in a business like MC