Duval James
New York, NY (USA)
Role(s):
UM Media Group
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Startup
Location:
New York
Industry:
Media
Year Founded:
2008
Number Employees:
INVALID
Description:
UrbanMentor (UM) is a socially responsible urban life style company that provides media, products, and entertainment services that brings together the urban consumer with advertisers and sponsors to promote social responsibility, personal leadership and collective as the “Next Hot Thing” to urban youth and young adult’s ages 13-40, both on and off-line.
The company’s business model is built on the concept that value-based consumerism can be both “trendy” for consumers and profitable for our business partners and advertisers. As an affinity brand, UM uses the @-generation's passion for the business, fashion and entertainment and its strong demand for role models to involve consumers in supporting a social responsible culture by buying products and services that empower the market
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