Dushyant Bhatia
Mumbai, AN (IND)
Role(s):
Founder/Owner/Principal
Blogertize
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Startup
Location:
Mumbai
Industry:
Advertising
Year Founded:
2008
Number Employees:
1-10 people
Description:
Launched on Sep 01, 08, (URL removed) offers ad space to rich content blogs & forums which have appealing articles and enlightening discussions respectively for a 3 year period under 12 segments namely sports, technology, health, politics, finance, gaming, education, showbiz, travel, life, literature and social responsibility. Social responsibility segment is open to all the NGOs and social service organizations worldwide and the adspace is available to these organizations free of cost.
The website combines four elemens of online business - affiliate marketing, social networking, e-commerce and pixel advertising
The company has roped in the services of RaAstudios, a rich internet media house in India, to work on its second phase. The website is scheduled to launch its forum on November 15, 2008.
This one of a kind forum is likely to encourage the empowerment of its members by providing them with a rich access to information and resources. i.e. A member who’d like to keep himself/herself updated about the latest in the tech circuit could sign up for the monthly tech newsletter, the content of which will be provided by the bloggers advertising with the site. The link to the blog from where the content has been extracted would also be mentioned in the newsletter to give the latter the exposure it requires.
The company will reinvest a chunk of the proceeds and have daily and weekly quizzes/contests for the visitors which again would contribute to the ever increasing traffic with thousands of prizes including laptops, home theatre systems, digicams, vacation trips and other goodies up for steal.
The website is scheduled to launch its online shopping portal by early next year, the products of which would be sold by the bloggers advertising with the site. In return these bloggers would get commission (certain % of sales) for their services.
The main idea is to create an online trading store and have distributors i.e. bloggers all over the world. The payout to the bloggers could go upto 75% of the total profit earned by our website obviously on pro-rata basis. The adspace is currently available for 2,800 bloggers/ forums and the website hoping to sell all the adspace by early next year