Dominick Rossillo
Tustin, CA (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
N' Focus Entertainment, Inc.
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Startup
Location:
Tustin
Industry:
Entertainment
Year Founded:
2008
Number Employees:
1-10 people
Description:
N' Focus Entertainment, Inc. (NFE) was organized and incorporated in 1998 in the State of California by Mark Hill as incorporator. The products and the services of the Company include music, entertainment, artist and repertoire development, and record and audio-visual production, and may include distribution. The current and primary business of N’ Focus Entertainment is an independent record label, “NFE Records”.
In September 2001, the Company entered into a distribution agreement with EMI Music Distribution (“EMD”), a division of Capitol Records for all North American product manufacturing and distribution services, which had a significant positive impact on the operations of the Company. (A copy of the NFE Records / EMI Music Distribution agreement is available on request). That agreement expired in 2004. The company is currently in talks with various major-owned independent distributors and prominent independently-owned distributors.
N’ Focus Entertainment has to date invested in excess of $3,000,000 in seed capital in order to establish the foundation for future success and develop an initial roster of artists that will build equity in the form of CD and DVD releases and other exploitation such as licensing (television and film), and online downloading of product and ringtone uses. NFE’s agreements with many of its artists also provide for merchandising and music publishing revenue sources and ownership interests. A recording studio and facilities are also contemplated.
NFE Phase I
The Company growth model is on target for expansion in key areas of business development. The initial phase (I) will finalize the structuring of the labeling division model and will require $6,000,000 in capital from the private investor markets to fund its first full year of operations.
The Music-Entertainment industry is a high profit and high margin business. The key to success is successful marketing. NFE has a highly-focused multi-dimensional sales and marketing plan to build revenue base quickly. The same channels and methods were utilized to establish other renowned independent labels such as A&M, Def Jam, Hidden Beach and others. Successful execution of NFE’s plan will produce sales revenues in excess of $14 million in year one, $30 million in year two, and $66 million in year five. Gross revenues will reach over $200 million within five years. The highlights of the business plan are illustrated in the ProformaInitially, NFE plans to rent or lease office space to host its day to day operations. The attached financial projections itemize a monthly fee representing the cost of renting or leasing office space.
NFE Phase II
The NFE growth model anticipates the subsequent purchase of a commercial building to house not only office and conference room spaces, but State of the Art Studios.
The Studio would become a major destination spot in the Orange County area, consisting of…
• A Commercial and Video Soundstage
• A Large Live Performance Club Venue
• A Major New Recording Studios
• Pre-Production Studios
• Video Editing Room
• Two Rehearsal Rooms
For the immediate future, the studio business development model and construction phase (II) is set at $15,000,000. The studio production and operations model business phase (III) will require $5,000,000 in capital. Participants in the first phase will have first option in participating in the balance of each growth model.
Note: The enclosed pro-forma financial projections represent only Phase I.
II. The Company
A. Mission Statement
N’ Focus Entertainment Inc. (NFE) is poised to be a major player as an independent record label in the national and international music industry by demonstrating core management application to scaled intermediate marketing platforms. With forward thinking talent blended with advanced production studio strategies and enhanced synergistic goodwill, our Core management represents over one hundred and thirty years of collective experience in the music industry.
The Company is committed to wholesome, quality entertainment and believes such entertainment can be realized without compromising commercial appeal. By maximizing the current industry opportunities offered through national retail, independent distribution, digital/online music stores, digital/satellite/cable/terrestrial radio stations, film/soundtrack placements, global and regional concert touring, NFE Records places itself in a unique situation to capitalize on the major marketplace of the music and entertainment industries, as well as several key consumer segments.