David Villarreal
Beverly Hills, CA (USA)
Role(s):
Founder/Owner/Principal
Crown Optics
Find More Startups
Startup
Location:
Beverly Hills
Industry:
Apparel
Year Founded:
2009
Number Employees:
1-10 people
Description:
The goal of Crown Optx is to provide our customers with luxury eyewear and sunglasses at a more affordable price than other famous brands, but with the same appeal and quality. Through strategic branding and an aggressive marketing campaign via print and online media, we intend to attract a variety of retailers ranging from department stores to boutiques in both shopping centers and online. We have already identified a working spokesperson list that includes many up and coming celebrities from music, television, movies and the modeling industry. Our target market will include a wide range of customers and the goal is to attract those that identify with the brand of where luxury and trendy cross (URL removed) business model is simple. We want to offer the world a new brand of luxury eyewear/sunglasses that will become the MUST HAVE accessory. Crown Optics will be available to consumers using a strong distribution network of optical boutiques and department stores in both the US and (URL removed)earch has shown that the eyewear market is immune to changes in the economy and we want to create a brand that competes against companies like Gucci, Prada, Oakley and other Luxxotica and Marcolin brands. We have already executed an MOU with an internationally known supermodel and have identified a number of marketing partners in the fashion world both in print and web based media.