David Ippisch

Athens, GA (USA)
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Amnesia, Inc.

Location: Athens
Industry: Entertainment
Year Founded: 2009
Number Employees: 10-50 people
Description: Amnesia will be the premier concert hall and themed dance and nightclub in Athens, Georgia. Our goal is to remain a step ahead of our competition by filling an ever growing demand for a high-energy atmosphere. We expect our guests to have more fun during their leisure time. We will provide multi-use venue that is unmatched in the region. A simple, yet unique, themed menu and atmosphere will create a sense of belonging' for locals and tourists alike. Our operating credo is: "happy enthusiastic employees create happy enthusiastic guests." The main objectives of the development of this new venue are: • Capitalize on this excellent location opportunity • To launch the venue with a highly publicized grand opening event in the summer of 2009. • To maintain tight control of costs, operations, and cash flow through diligent management and automated computer control. • To maintain a total beverage cost below 25% of beverage revenue. • To exceed $4.5 million in annual sales. The keys to success in achieving our goals are: • Provide exceptional service that leaves an impression. • Consistent entertainment atmosphere and product quality. • Managing our internal finances and cash flow to enable upward capital growth. • Strict control of all costs, at all times, without exception.