David Ashforth
San Francisco, CA (USA)
Role(s):
Founder/Owner/Principal
Tastee's Condoms
Find More Startups
Startup
Location:
San Francisco
Industry:
Wholesale
Year Founded:
1991
Number Employees:
1-10 people
Business Stage:
Growth (profitable)
Entity Type:
Limited Liability Company
Description:
Tastee's condoms were the first brand of FDA approved flavored condoms in the USA. Back in 1991 the idea of a flavored condom was too taboo for mainstream commerce.
You may not have heard or seen Tastee Condoms to date as they have been mainly sold throughout the adult industry and in Lingerie stores, this was because of the distribution channels set up back in the '90s. A distribution company took the sole rights to distribute the brand in 2002. They offered it to their customers but they didn't do any work to promote the brand and it was sold within a catalog of thousands of other adult products so sales declined.
In July 2011 David Ashforth bought the Tastee's Condom trademark and has a view to promote and grow the company. David Ashforth has 6 years experience in the adult novelties industry.
Funding is needed to create new condom flavors, condom types (ie natural & Ribbed/Studded).
Over 400 websites and offline stores stock Tastee's. The network of distribution needs to grow, online and offline. Ashforth has started to build a brand website and also a network of related condom websites which currently rank #1 - #5 on google worldwide for the keyword "flavored condoms"
Capital is needed to grow the range of products and to market the brand to a wider network.