Daniel Evans
Auckland (NZL)
Role(s):
XO Limited
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Startup
Location:
Auckland
Industry:
Technology/Web
Year Founded:
2007
Number Employees:
INVALID
Description:
XO Limited is the largest developer - by development staff, technology solutions, industry partnerships, media exposure and reach - of software and systems for the barter industry in the world.
XO was incorporated in 2002 to capitalize on a truly unique market – the only remaining market in the world worth trillions of dollars a year yet unsupported by any major player in the systems infrastructure arena – that of barter.
Reciprocal trade, counter-trade, retail barter and community currencies remain a popular method of commerce with 20 to 25 percent of world trade currently occurring through barter systems, according to the U.S. Department of Commerce (DOC). World-wide corporate barter has reached the $200 billion mark as well and counter-trade (the trading of one resource for anot