Craig Elias
Calgary, AB (CAN)
Role(s):
InnerSell, Inc.
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Startup
Location:
Calgary
Industry:
Technology/Web
Description:
Every year over 3,000,000 Business-to-Business (B2B) sales professionals learn of a $1,000,000 worth of needs that are unrelated to what that sales person sells. InnerSell powers online lead exchanges where sales people who learn of these needs pass them onto vendors and get paid a finders fee every time a lead results in a sale. There are three types of lead exchanges: Open (where anyone can join for free to put leads in or pay to take leads out) private exchanges (where member of formal and informal groups can exchange leads) and corporate exchanges (where leads are passed between divisions, channels, or corporate partners). The open exchange is located at (URL removed) and there are currently licensing agreements in place for over 30 private exchanges across North America.