Christian Genitrini
Charlotte, NC (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)
Sports Dimensions, Inc.
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Startup
Location:
Charlotte
Industry:
Entertainment
Year Founded:
2002
Number Employees:
1-10 people
Description:
Sports Dimensions, Inc. (“SDI”) is a regional entertainment company that in 11 years of operations has sponsored approximately 350 concerts of emerging and well know artists, such as Mariah Carey, Mary J. Blige, Anita Baker, Toni Braxton, Alicia Keys, Gwen Stefani, Prince, and Beyonce’, to name just a few. SDI has been primarily operating in the southern regions of the U.S. and it is a leading concert promoter in its geographical area. SDI sponsored its first musical concert in 1986. The Company has posted a profit in each year of operation and it reached $15mm in revenues in 2007. The management’s operational experience and capabilities are demonstrated by SDI’s average ROI per concert which exceeds 30%. With the proceeds from this second round of financing, the Company plans to book up to three major North American tours in each of the next three years. By having proved its ability to finance and sponsor events, and by having established extensive relationships in the industry, SDI can count on a regular flow of events to sponsor, although it is often forced to pay a higher price and absorb greater risks than the national promoters. With the proceeds of this offering, SDI will be able to promote entire tours. This will allow SDI to maintain a significant growth in revenue and take advantage of economies of scale. A full PPM is available at (URL removed).