Chris Carruth
North Richland Hills, TX (USA)
Role(s):
Manager/Supervisor
Streamdig LLC
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Startup
Location:
North Richland Hills
Industry:
Internet
Year Founded:
2016
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
Limited Liability Company
Description:
Streamdig is creating an intelligent configuration system that provides a customized "blueprint", or action plan, for potential cord cutters. This market, defined as those households who are dropping paid TV service and accessing content over the web instead, is projected to comprise roughly 20% of paid TV subscribers by 2020, a market size of 17 to 20 million households. Based on average household expenditures for cable TV, likely cord cutters currently spend roughly $32 billion annually, today, for paid TV services from legacy providers such as TimeWarner, Cox, AT&T and others.
Streamdig has commissioned primary research, as well as run online tests, and based on those results, believes the market size for a solution services approach ("blueprint" configuration app + related services) is just under $1 billion over the next 5 years. At the present time no company is offering this approach.
Streamdig's financial projections include:
a) 5 year cumulative revenues of $80 million based on minimal market share and a focused roll out strategy
b) double digit margins
c) numerous acquirers for planned exit 3-4 years out
Streamdig. How You Watch TV.