Charles Whatley

Mount Pleasant, SC (USA)
Role(s):
C-Level Executive (CEO, CFO, etc.)

American Media Services Interactive, LLC

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Location: Mount Pleasant
Industry: Media
Year Founded: 2006
Number Employees: 10-50 people
Description: American Media Services Interactive, LLC is a media technology and services company based in Charleston, South Carolina. The company is affiliated with American Media Services, LLC, the country’s leading spectrum and developmental engineering and media brokerage firm. AMSi was established to provide best-of-breed services to traditional media publishers in leveraging and creating media assets for online distribution. The company serves newspaper, magazine, radio, television publishers and operators as well as corporate and ministries with a full suite of services and platforms including strategic digital media consultation, audio content development, streaming platforms, online development and the necessary technical infrastructure to maximize digital media asset distribution and monetization. While AMSi is a service provider for external clients, we are simultaneously developing a robust audio streaming site featuring hundreds of channels of linear audio streams plus adaptive technologies and social networking attributes to compete in the explosive world of online media distribution. Our business strategy on our audio streaming site will be based upon and both an ad sales and subscription model. AMSi is unique in the marketplace for several reasons: • Affiliation with American Media Services, LLC provides high credibility and deep relationships with the largest public and privately held media organizations in the country. AMS has enhanced the value of radio stations by over $500 million dollars since its inception with another $500 million in the Federal Communications Commission and engineering pipeline. • Intelligent operational strategy based upon the notion of growing a fast-start and consistent revenue stream through the services division while developing the longer term and potentially explosive business opportunity of our proprietary online site for audio streaming. This strategy leverages the necessary technical and marketing staff of the services division and creates a highly efficient operation from an operating cost perspective. • Highly experienced and successful key senior management team with deep roots in both the traditional and emerging media space. Our staff also includes highly experienced technical staff with strong design, programming and production expertise. The AMSi business model provides for both near term revenue development as well as a powerful strategy for building significant asset valuation through the development of its internal audio streaming site. Our deep roots in successful broadcasting combined with our keen understanding of emerging media trends ensure success of our business concept.