Britten Warner
Cincinnati, OH (USA)
Role(s):
Warner Entertainment Inc.
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Startup
Location:
Cincinnati
Industry:
Entertainment
Year Founded:
2006
Number Employees:
INVALID
Description:
Warner Entertainment Inc. will be operating a haunted house attraction beginning in the 2006 season. This is a seasonal, attendance-based event that operates 21 days throught the Halloween season. We are partnered with Clear Channel for sponsorship with FOX 92.5 and advertising with their stations WEBN and KISS 107.1.
Historical data for the past seven years in this area suggests that sponsorship at this level will draw 35,000+ attendees and draw first year gross revenues of over $450,000. The breakeven point (24,700 attendees) is 10,300 people less than comparable attractions in the area have recorded in the past seven years. The marketing campaign for this haunted house attraction is larger in scale than the competition has formerly launched.
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