Brett Rosequist
Minnetonka, MN (USA)
Role(s):
Founder/Owner/Principal
Senior Internet Helpers
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Startup
Location:
Minnetonka
Industry:
Education
Year Founded:
2009
Number Employees:
1-10 people
Description:
This business intends to provide help to seniors on basic computer and internet usage on a one-on-one basis billed at an hourly rate. We intend to start within the Minneapolis/St Paul region and expand nationally as soon as the business concept has been proven.
Key steps for success:
-Creation of a senior-centered training outline
-Hiring local students on a flexible hour basis
-Hiring of an administrative assistant to handle scheduling and customer service
-Marketing of services to the targeted demographic
-Creating of a feedback mechanism to rapidly improve on the training plan
-Affiliating with software companies who provide senior-targeted products
-Expand into different markets when feasible.
This is a niche which could satisfy senior demand to stay independent and socially connected. There are no large companies currently fulfilling this niche service, just local independent providers. We feel that strong action within this market could lead to a strong brand with large margin while providing significant value to the targeted customers.