Ben Martinez
Riverside, CA (USA)
Role(s):
85Square, llc
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Startup
Location:
Riverside
Industry:
Advertising
Year Founded:
2006
Number Employees:
INVALID
Description:
85Square is an early stage technology company that is re-inventing internet advertising to match local businesses with neighborhood purchasers of goods and services. Market study and competitive analysis show that the served market of 85Square—small and medium-sized businesses (SME’s)—are ineffectively aided by internet search engines and other competitors in reaching local customers. The full spectrum of qualities that made the original print Yellow Pages the Bible of neighborhood shopping and services have yet to be replicated on the Web—until now.
85Square’s initial launch is in a regional cluster of closely-knit communities: Riverside, Corona, Norco, Anaheim and Rancho Cucamonga. The aim is to effectively replace the yellow pages as the primary source advertising for a modest share