Bass Zanjani
Minneapolis, MN (USA)
Role(s):
Other
Daisy's Cafe
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Startup
Location:
Minneapolis
Industry:
Other
Year Founded:
2020
Number Employees:
1-10 people
Business Stage:
Creation/Idea
Entity Type:
Limited Liability Company
Description:
For the past decade, American consumer spending on pet services reached a high point of $72.6 billion in 2018. Thomson Reuters found that even during the United States’ last recession from 2007 to 2009, pet industry expenditures continued to rise steadily. In fact, pet-care spending increased a total of 29 percent during the 2001 recession and 17 percent during the 2008-2009 recession.
The pet sector has great upside for projects that provide increased value and service that enhances people’s relationships with their animals. Providing this segment with a pet-centric commercial venue to participate in a social experience with either a sheltered pet or their own is an unmet need.
I am starting the first upscale pet café and shelter in Minnesota that cultivates and forges human/pet relationships through in-cafe foster experiences and long-term foster and adoption of animals. The cafe will also have an indoor cat and dog play areas. The café also features workstations suited for young working professionals who wish to work and spend time with their pets in social environment. Our business model lends to the development of franchise growth model in 6-8 years.
Our disruptive business model redefines the coffee shop experience for pet owners by allowing them and those with an affinity for animals a pet-centric environment that also provides conveniences and tools such as workspaces.
Unique to our business model is a monthly Fostering as a Service (FaaS) subscription that customers can purchase for their themselves or loved ones. In addition to this subscription, we will launch corporate packages in year three, to give our retail operations substantial time to establish strong brand equity and loyalty with millennial pet owners. This value ad provides workers or clients who have an affinity for pets increased social connections with animals during the workday without the responsibility of caring for an animal after they leave the respective venue.