Robert Borders
San Diego, CA (USA)
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RB Orthopedics
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Startup
Location:
San Diego
Industry:
Healthcare
Year Founded:
2009
Number Employees:
1-10 people
Description:
RB Orthopedics is a start-up company that plans to profit from Baby Boomers growing older and having more physical joint pain.
The orthopedic orthotics market is expected to reach $5.1 Billion by 2015. Of this, a growing number of people suffering from arthritis and other kinds of bone ailments is driving the sales of orthopedic supports and braces. RB Orthopedics plans to capture .8% of that that 5.1 Billion dollar market by 2014.
Our main product, named the Knee Reliever, is perfect for those suffering from chronic pain caused by knee arthritis. Unlike all others, the Knee Reliever can be worn 24/7 because of its extreme comfort so one’s knee will get the support and rest it needs. Heat helps ease arthritis pain and the Knee Reliever is a master of applying heat. It protects your good knee from leaning against your arthritic knee while sleeping, while also keeping your problem knee warm. Warmth keeps blood flowing which helps heal the tendon, ligament, nerve, and tissue damage caused by arthritis. The Knee Reliever can even help those with bone-on-bone pain because it is phenomenal for being worn under an off-loader OA brace to make it more comfortable, while keeping your knee warm. The Knee Reliever has many other helpful uses as well including sports.
Our next incredible product, which is also perfect for arthritis, is named the Neck Reliever. It has allowed the founder, Robert Borders, to overcome his severe cervical degenerative disc disease. It is a form of cervical collar that not only immobilizes your head but it also allows you to provide self traction, and holds heat in place while doing this. In addition, you can still do computer work and walk around with it on. The traction capabilities are what make the difference... Robert rarely has neck pain any longer. If he does, he just uses the traction capabilities for 1 or 2 minutes and the pain is gone. As with the Knee Reliever, there is nothing like it on the market.
RB Orthopedics (RBO) is requesting $500,000 for its 2nd round of financing as well as invaluable experience from Angel Investor(s)/ Venture Capitalist. RBO is set up perfectly to benefit from joint pains suffered by millions of Baby Boomers, Baby Boomer’s parents, and Baby Boomer’s kids that play sports as well as athletes in general. RBO’s value should top 40M by year 5 if it hasn’t sold by then. Boomers joint pain is only going to worsen and there are no other companies that build their supports around extreme comfort. This company should sell fast and at top dollar when ready.
Robert D. Borders President, Founder, CEO. Necessity is the mother of invention. His joint supports have allowed him to overcome his multiple severe chronic joint pains that modern medicine could not. He loves to invent and has been doing it for most of his life. Add to that a history of medical experience, business studies, and was a Senior Network Engineer for TD Ameritrade and you get Robert. He has also truly wanted to help others with their physical problems, in a significant way, since his first visit to a Physical Therapist in his early 20’s.
Steven Kamalic, Primary Consultant-Steven built a successful business that was similar to RBO. With this experience, he then became successful at helping other entrepreneurs build their own successful medical device companies. In addition, he carries lines of orthopedic soft goods as well as other medical devices as part of his own business, provides consultation services to small orthopedic bracing companies, has established distribution channels, and has access to orthopedic surgeons for endorsements.
About RB Orthopedics
Located in San Diego, we innovate, develop, engineer, and manufacture joint supports that are exceptionally soft, sturdy, strong, resilient, and designed to worn for extended time frames so your joint heals faster. The more a joint support is worn the more REST your joint will get and the FASTER it will HEAL. Many are designed to be worn 24/7 if necessary—even while sleeping. Our innovations include the Knee Reliever, Back Reliever Belt, Neck Reliever, Wrist Reliever, Elbow Reliever, Rotator Cuff Reliever/Posture Improver, One Wrap (Multiuse Wrap), Groin Pull Reliever, Sacroilliac (SI) Reliever Belt, Neck Massager, and Magnet add-ons.